Most SEO agencies rely on retainers that cap margins at 30%. Treat your agency...

https://www.4shared.com/office/hhMWgw-2jq/pdf-69706-48553.html

Most SEO agencies rely on retainers that cap margins at 30%. Treat your agency like a lab by turning your internal workflows into software products. This shift pushes your margins to 70% and beyond while building real company value.