In digital procurement, your reputation is the first thing a buyer vets before...

https://medium.com/@richard.ramos06/we-have-a-6-to-18-month-sales-cycle-how-does-reputation-affect-us-58a9a3520c0e

In digital procurement, your reputation is the first thing a buyer vets before they ever talk to your sales team. Buyers now hunt for social proof on platforms like G2 and LinkedIn to validate your claims