Changing your SaaS pricing often means balancing fewer sign-ups against higher...

https://seo.edu.rs/blog/is-it-normal-to-lose-31-conversions-for-a-22-revenue-lift-on-pricing-11180

Changing your SaaS pricing often means balancing fewer sign-ups against higher earnings per customer. One case saw a 31% drop in conversion but a 22% boost in revenue